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On-Ramp: An Introduction to Lean Canvas

As some of you may already know, we are in the process of writing our new social media marketing book for real estate agents.  We are utilizing a lean publishing model which means that we will often...

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On Ramp: Looking For Problems To Solve

We fell behind on our plan to release a new section of the book each week, but we will now continue our journey of helping real estate agents utilize the lean canvas to determine if they have a viable...

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On-Ramp: Holistic Solutions For Your Customer’s Problems

Here is the next installment in Aaron and Chris’s quest to solve real estate agent’s marketing dilemmas. In order to do that, we have drilled down into the understanding the problems home buyers have,...

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On-Ramp: What Makes You Unique?

This segment of our book “On Ramp: Your Social Media Road Map” talks about defining your Unique Value Proposition and how real estate agents can communicate the way they help clients achieve their...

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On-Ramp: Your Digital Mirror

In this section of our book #OnRamp: Your Social Media Road Map, we talk about looking at your digital profiles through your customer’s eyes, and understanding how they will percieve your online...

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